Live brief


Eye4Fraud's AI system uses advanced technology to quickly approve legitimate orders and flag risky ones, helping ecommerce retailers save on chargebacks and streamline operations.


Eye4Fraud helps ecommerce retailers saves on thousands of chargebacks, accept every order (without the risk of falsely declining good orders) and save employee's times. Every order, including phone orders, is put through their cutting-edge AI system. This system uses Persona™ and Dynamic Scoring™ technology to go deeply into your customer's profile and make sure everything is legit such as email address. IP location, behavioural data, purchasing history, issuing bank data and public records. If nothing gets flagged, the order gets approved within minutes. If anything is risky, the order gets escalated to Eye4Fraud trained analyst to provide human intelligence.